Jan 7, 2026 | Featured, Marketing
With Christmas and the peak retail season over, many small businesses may think it’s a good time to pull back on their marketing. But some data suggests that it’s an excellent time of year to continue the holiday momentum and increase revenue while other businesses go...
Dec 10, 2025 | Marketing, Strategy
The world is a complex place. Change can be driven by shifts in politics, the ups and downs of business, or the ways that people communicate. This makes some people crazy while others thrive. The world of marketing is no exception. If you know a lot about your...
Sep 24, 2025 | Artificial Intelligence, Marketing, Media
Here’s a stat that should make every small business owner sit up: 76% of people who perform a local search on their smartphone visit a business within 24 hours, and 28% of those visits result in a purchase. That means when a customer searches...
Sep 17, 2025 | Entrepreneurship, Marketing, SMB
Too many loyalty programs operate like rusty hand-cranked machines that require immense effort for a single turn. They rest on the premise of short-term retention, a model that stalls the moment a competitor offers a slightly better deal. The future of loyalty is a...
